Many people wonder when is the best time of year to list their home. Perhaps you’ve heard that winter is the worst time for a number of reasons, including:
- People don’t look for mountain properties in the winter
- It needs to rest off the market so it will be fresh again in the spring
- No one really wants to move in the winter
The fact is, these statements were true 10 years ago. The internet has changed everything. At Galles Properties, not only are we marketing your Pagosa Springs home for sale in MLS, but we are also loading your listing to hundreds of other sites. Galles Properties’ real estate listings are uploaded to hundreds of websites.
If you’re considering listing with us, then you might be wondering how we make your property stand out from the others. We believe that the longer your property is listed, the better its position will be.
Let’s look at the top four reasons you should list your property in the winter.
- The web never sleeps.
Our clients search for homes all the time. In fact, some of the coldest months in Pagosa Springs bring in the largest amount of traffic simply because people are inside. If you want them to find your home, then it has to be listed — especially during the winter months.
- Area real estate agents have short-term memories.
Please don’t think that we are insulting other agents. Short-term memories are something that all agents deal with when it comes to homes that are available but are not currently listed. If an agent at another company has a client visit in January who would love your home, but your home is not listed, then it probably won’t be shown.
- The web has long-term memory.
It takes effort, time, and money to keep Galles Properties listings at the front of the pack on the search engine results pages (SERPs). The longer your listing is on the web, the faster it will rise to the top when people are searching. The sooner we get your home posted on our site, the faster we can build its search “equity.” Once you take your home’s listing down, you will have to start all over again to gain your original ranking.
- Third-party sites are not always your friends.
Plenty of third-party sites will show a complete listing history of your property, including price history, when it was on and off the market, and satellite photos. The problem is that this data is pulled from sources that are not always reliable. Unless your home is listed with us, we cannot work with these sites to help maintain accuracy.
At Galles Properties in Pagosa Springs, we work year-round, as we live in a tourist-based economy. Since the perfect prospect for your home may be right around the corner, we want to make sure that your property has the visibility it deserves. Our office is fully staffed seven days a week.
If you are considering taking your property off the market, please contact your Galles Properties real estate broker first. Ask them to review a current market report with you so that you can make an informed decision about the best strategy moving forward. We are here to help!